Dawn Gay / 23 May 2013
Dawn Gay / B2B & Commercial

B2B & Commercial

Blitzing your trade jargon

Clients: UBS, DaimlerChrysler, Mazars, The Hague University, NESTA and Cohn & Wolfe

Often it’s not just about what you write it is how you write and communicate your ideas. B2B and trade clients often come to me with great ideas and lots of information that just needs communicating in a distinct tone of voice, or simply in plain English.

I can turn my pen to more commercial ventures and have cut through the jargon to write commercial website, brochure and current affairs copy for professionals like lawyers, pharmacists, accountants and academics. I can meet your tight deadlines and meet the demands of your stakeholders.

I am a regular specialist feature writer for the Independent Community Pharmacist magazine, writing 1,500-word trade articles on hot health topics.

I can also help your education establishment write and plan content. At present I edit on the Always Learning Gateway for Pearson and I’m a regular contributor for The Hague University – editing their Study Magazine and writing their Find Your Way in the Hague brochure. I have also helped Kingston University’s Faculty of Computing, Information Systems & Mathematics formulate their content plan.

dawngay.com Examples

Banking & finance - Mazars - United Kingdom
Total Lighting - It's an art
Retail, Design and Technology - At your convenience
Retail, Design and Technology - Promotion in the air
Total Lighting - Let there be light
Hospitality and Leisure - In at the deep end
Independent Community Pharmacist - When accidents happen
Independent
 Community Pharmacist - Acting On Aches
Examples → Click thumbnails to view as web pages or full size PDFs from The Hague University, Mazars, Total Lighting, Retail, Design and Technology, Hospitality and Leisure and Independent Community Pharmacist


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